2 weeks sprints
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This app is for the common people who have a passion for travel but not necessarily the budget. The aim was to help people travel more frequently by allowing them to reap massive discounts on flight bookings.
Launch & Maintenance
Created marketing materials
SEO for AppStore
Analytics and link attributions
Conducted advertising campaign on the AppStore
Front-end Mobile app
Multi-device manual testing
The vacationers are set to fly for the lowest rates available by leveraging on the industry knowledge and discount deals available to the flightdrop team. Reported cases stated a savings of up to $700 per ticket.
The app caters to education side of the things as well, by curating and pushing useful tips from industry experts to its users periodically.
App has a built in feature to push instant deal notification to its users to maximize user benefit.
Key Take Away
The best way to maximize the adoption was to build an online search algorithm that crawled the web for best discounts available and tabulated them on the app. The design was kept very simple and intuitive and couple with marketing efforts, the app saw good adoption with positive reviews.
Brought discounts offerings to the general masses through an application that charged them nothing in return. Introduced a mechanism for the common people where they can travel to their dream destinations at 50%- 70% cheaper. Option to get Personalized deals, Booking at cheapest rates, and extended support.
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